Think for a moment about your biggest business problems. Marketing, logistics, social media, human resources? As Mark Cuban says, “sales cures all problems.”
Whatever business needs you have, growing sales becomes paramount at some point. The team at Regency360 begins with this simple question, “What business goal are you trying to solve with the help of promotional goods and apparel?” After all, there are many companies that can help you with promotional products, direct mail programs, corporate apparel, and even company stores, but can they help you with your ultimate challenge and actually increase your sales?
Stephanie Page, Winner of the 2017 Fast and Furious Award at the Young Innovator’s Conference
Recently, Regency360 manager Stephanie Page was able to help one of her partners solve a sales lead generation problem. Expense Reduction Analysts (ERA) is one of the largest specialist consultancies in cost management worldwide that helps organizations unlock their potential by finding sustainable savings opportunities. They had purchased some innovative promotional products as part of a direct mail campaign, but they weren’t doing the trick. Stephanie stepped up, and offered her perspective, helping reimagine the promo as a personalized story delivered to each potential prospect in a special and memorable way.
With Stephanie’s input, these branded gifts helped ERA increase interest in the campaign and left a more memorable brand impression for the prospects! A combination of personalization and some of Regency360’s sales enablement technology took a good idea of company logo merchandise and turned it into action.
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